Thursday, September 3, 2020

Conflict of Interest-role of Public Utility Board Essay

Irreconcilable situation job of Public Utility Board - Essay Example In Case No. 76-6 including the act of offering blessings to outside authorities, the NSPE Board of Ethical Review expressed to a limited extent, â€Å"Even however the training might be lawful and acknowledged in the remote nation, and despite the fact that some may contend on down to business grounds the United States business organizations ought to ‘go along’ to ensure the occupations of workers in this nation, we can't acknowledge it for proficient administrations. No measure of legitimization or clarification will change the open response that the profession’s case of setting administration before benefit has been undermined by a training which is offensive to the fundamental standards of moral conduct under the laws and customs of this country†¦.we accept that the codes must be perused on this most essential purpose of respect and trustworthiness actually, however in the soul of its motivation â€to maintain the best expectations of the expert. Anythi ng less is legitimization which can't stand the trial of putting the general population in front of all other considerations† Architects who do think it is worthy to utilize a specialist abroad to â€Å"do the messy work† consequently acting like Pontius Pilate and â€Å"washing one’s hands† of the issue, likewise need to understand that they are submitting a lawful offense under the U.S. law and are dependent upon indictment Inasmuch as they are U.S. residents, the Federal Corrupt Practice Act concerns them. His remark likewise applies to enterprises. A U.S. organization is a resident according to the law. Those organizations taking part in pay off can keep away from the law just by surrendering their Q.2. The announcement â€Å"Take off your designing cap and put on your administration hat.† infers that designer shifts from their polished skill and expect another administration task. This is indispensable particularly when the administration has escape clauses that should be tended to. Architect B is utilized in the building firm and is an individual from BOD in a neighborhood open utility. As an individual from the board, the utility uses 3 years to do an exploration on another force age plant.â

Saturday, August 22, 2020

AS 100 Spring 2016 Midterm Study Guide Essays - Defense, Military

AS 100 Spring 2016 Midterm Study Guide Essays - Defense, Military AS 100 Spring 2016 Midterm Study Guide Exercise TITLE: AIR FORCE INSTALLATIONS Test of Behavior : Identify the administrations and offices accessible in the base network. Know the duties of the accompanying: Traffic Management Office (TMO) - Ships Household Goods - Do It Yourself Move (DITY): Will be remunerated with a motivating force installment of 95% of what it would have cost the administration to move the family unit merchandise Open Affairs Office - Disseminates interior and open data and directions network relations Military Personnel Section - Responsible for all staff activities that influence military individuals yet can likewise offer a few types of assistance to wards of military individuals too Armed force and Air Force Exchange Service (AAFES) - Manages a few retail locations Power Support Squadron - Maintains recreational offices on-and-misguided - advances outdoor supplies and recreational hardware - Provides different administrations for use by deployment ready, retirees, wards of both, and went with visitors BX - Provides product and administrations at costs significantly lower than those for practically identical items on non military personnel markets - Generates sensible procuring to help Service markets (SVS) Commis s ary - Provides implies for the Air Force to take care of its individuals Pilots and Family Readiness Center (AFRC) - Aids deployment ready, Guard, Reserve, and non military personnel work force and their families in meeting individual issues. Exercise TITLE: LISTENING - THE NEGLECTED SKILL Test of Behavior : Identify the contrasts among hearing and tuning in. Hearing: - Physical Act of getting sound - Passive Process - No endeavors Tuning in: - Selective Process - Active Process - Takes Work Test of Behavior : Define powerful tuning in and the five stages of the listening procedure. Compelling Listening: Receiving, breaking down, and grasping messages advised to you. Five Steps: Receiving, Attending to, Understanding Evaluating, and Responding to Exercise TITLE: WAR and THE U.S. MILITARY Test of Behavior : Define war A State of outfitted clash between various countries or state or various gatherings inside a country or state Test of Behavior : State the three suffering certainties that portray the key idea of war. An instrument of approach, procedure, or culture An intricate and disorganized human undertaking A conflict of restricting wills Test of Behavior : Identify the four unique perspectives on war. Authenticity Blessed War Pacifism Simply War Theory Test of Behavior : List the three factors that command war. Haze Grating Possibility Exercise TITLE: AIR FORCE HERITAGE Test of Behavior: Identify the province of American airpower after entering WWI. Positioned fourteenth among airpowers of the world Test of Behavior : List the basic occasions of the Combined Bomber Offensive. fourteenth October 1943: AFF propelled two gatherings of B-17 to assault Schweinfurt, Germany Test of Behavior : Identify a key innovative headway of the Korean War. The Korean War saw the main full presentation of the fly warrior by the two members

Friday, August 21, 2020

Definitions and Examples of Swear Words

Definitions and Examples of Swear Words A swear word is a word or expression that is commonly viewed as disrespectful, foul, obscene, or in any case hostile. Additionally known asâ swearing, terrible word, revolting word, messy word, and four-letter word. Swear words serve a wide range of capacities in various social settings, notes Janet Holmes. They may communicate disturbance, animosity and affront, for example, or they may communicate solidarity and amicability (An Introduction to Sociolinguistics, 2013). EtymologyFrom Old English, make a vow Models and Observations Spock: Your utilization of language has changed since our appearance. It is as of now bound with, will we say, increasingly bright analogies, twofold douche bag on you thus forth.Captain Kirk: Oh, you mean the profanity?Spock: Yes.Captain Kirk: Well, that is basically the manner in which they talk here. No one gives any consideration to you except if you swear each other word. Youll discover it in all the writing of the period.(Leonard Nimoy and William Shatner in Star Trek IV: The Voyage Home, 1986)Uses of Swear WordsA last riddle about swearing is the insane scope of conditions wherein we do it. There is purifying swearing, as when we hit our thumb with a sledge or thump over a glass of brew. There are curses, as when we recommend a mark or offer exhortation to somebody who has cut us off in rush hour gridlock. There are disgusting terms for regular things and exercises, as when Bess Truman was approached to get the president to state compost rather than excrement and she answered, You have no clue to what extent it took me to get him to state fertilizer. There are hyperboles that put indecent words to different utilizations, for example, the farm designation for untrustworthiness, the military abbreviation disaster, and the gynecological-flagellative term for uxorial predominance. And afterward there are the modifier like interjections that salt the discourse and split the expressions of fighters, young people, Australians, and others influencing a windy discourse style.(Steven Pinker, The Stuff of Thought: Language as a Window Into Human Nature. Viking, 2007) Social SwearingWhy do we swear? The response to this inquiry relies upon the methodology you take. As a linguistnot a therapist, nervous system specialist, discourse pathologist or some other - istI consider promises to be definitively designed verbal conduct that promptly fits a useful investigation. Sober-mindedly, swearing can be comprehended as far as the implications it is taken to have and what it accomplishes in a specific condition. . . .Normally, a social swear word starts as one of the terrible words yet gets conventionalised in an unmistakably social structure. Utilizing swear words as free intensifiers adds to the accommodating, uncertain nature of casual talk among in-bunch individuals. . . . In aggregate, this is jokey, cruisy, loosening up talk in which members oil the wheels of their association as much by how they talk as what they talk about.(Ruth Wajnryb, Language Most Foul. Allen Unwin, 2005)Secular Swearing[I]t would give the idea that in Western culture the sign ificant moves in the focal point of swearing have been from strict issues (all the more particularly the breaking of the rule against maligning the Lords name) to sexual and real capacities, and from derogatory abuse, for example, coolie and kike. Both of these patterns mirror the expanding secularization of Western society.(Geoffrey Hughes, Swearing: A Social History of Foul Language, Oaths and Profanity in English. Blackwell, 1991) George Carlin on Bad WordsThere are 400,000 words in the English language and there are seven of them you cannot state on TV. What a proportion that is! 300 ninety 3,000 900 and ninety three . . . to seven! They should truly be terrible. Theyd must be over the top to be isolated from a gathering that huge. Every one of you here . . . You seven, you awful words.Thats what they let us know, you recall? That is an awful word. What? There are no terrible words. Awful musings, awful aims, yet no awful words.(George Carlin with Tony Hendra, Last Words. Simon Schuster, 2009)David Camerons Jokey, Blokey InterviewDavid Camerons jokey, blokey meet . . . on Absolute Radio at the beginning of today is a genuine case of what can happen when government officials endeavor to be down with the kidsor for this situation, with the thirtysomethings. . . .Inquired as to why he didnt utilize the long range interpersonal communication site Twitter, the Tory head stated: The issue with Twitter, the instantn ess of ittoo numerous jokes may make a twat. . . .[T]he Tory pioneers associates were in protective mode a while later, bringing up that twat was not a swear word under radio guidelines.(Haroon Siddique, Sweary Cameron Illustrates Dangers of Informal Interview. The Guardian, July 29, 2009) S***r W***s[N]ever use indicators, or such irrationality as b-, which are only a cop out, as Charlotte Brontã « perceived: The act of implying by single letters those exclamations with which profane and fierce individuals are wont to embellish their talk, strikes me as a procedure which, anyway all around implied, is feeble and pointless. I can't determine what great it doeswhat feeling it spareswhat frightfulness it conceals.(David Marsh and Amelia Hodsdon, Guardian Style, third ed. Watchman Books, 2010)Supreme Court Rulings on Swear WordsThe Supreme Court’s last significant case concerning communicate obscenity, F.C.C. v. Pacifica Foundation in 1978, maintained the commission’s assurance that George Carlin’s exemplary seven grimy words monolog, with its conscious, tedious and inventive utilization of vulgarities, was disgusting. However, the court left open the subject of whether the utilization of an incidental swearword could be punished.The case chosen Tues day, Federal Communications Commission v. Fox Television Stations, No. 07-582, emerged from two appearances by big names on the Billboard Music Awards.Justice Scalia read the entries at issue from the seat, however he subbed interesting shorthand for the filthy words.The first included Cher, who considered her vocation in tolerating an honor in 2002: I’ve additionally had pundits throughout the previous 40 years saying I was on out each year. Right. So F-em. (As he would like to think, Justice Scalia clarified that Cher figuratively recommended a sexual go about as a methods for communicating threatening vibe toward her critics.)The second section arrived in a trade between Paris Hilton and Nicole Richie in 2003 in which Ms. Richie talked about in disgusting terms the challenges in clearing dairy animals fertilizer off a Prada purse.Reversing its approach on such temporary interjections, the commission said in 2006 that the two communicates were foul. It didn't make a differe nce, the commission stated, that a portion of the hostile words didn't allude legitimately to sexual or excretory capacities. Nor did it make a difference that the reviling was disconnected and evidently extemporaneous. . . .In turning around that choice, Justice Scalia said the adjustment in strategy was objective and in this manner allowable. It was surely sensible, he composed, to establish that it look bad to recognize exacting and nonliteral employments of hostile words, requiring dreary use to render just the last indecent.Justice John Paul Stevens, disagreeing, composed that few out of every odd utilization of a swear word implied something very similar. As any golf player who has watched his accomplice shank a short methodology knows, Justice Stevens composed, it is preposterous to acknowledge the proposal that the resultant four-letter word articulated on the green depicts sex or fertilizer and is along these lines indecent.It is amusing, without a doubt, Justice Stevens we nt on, that while the F.C.C. watches the wireless transmissions for words that have a shaky relationship with sex or feces, ads communicate during prime-time hours as often as possible ask watchers whether they are doing combating erectile brokenness or are experiencing difficulty heading off to the bathroom.(Adam Liptak, Supreme Court Upholds F.C.C.’s Shift to a Harder Line on Indecency broadcasting in real time. The New York Times, April 28, 2009) The Lighter Side of Swear WordsTell me, child, the on edge mother stated, what did your dad state when you let him know youd destroyed his new Corvette?Shall I forget about the swear words? the child asked.Of course.He didnt state anything.(Steve Allen, Steve Allens Private Joke File. Three Rivers Press, 2000) Exchange Spellings: swearword, swear-word

Friday, June 5, 2020

French-fries and fried potato products - 275 Words

Should schools serve french-fries and fried potato products to students at lunch? (Essay Sample) Content: Student NamesInstructor/ProfessorSubjectDateShould schools serve french-fries and fried potato products to students at lunch?Fried potato and French fry products should not be served to students during lunch hours because they contain high cholesterol that causes health complications such as obesity. Being obese is a medical condition where body fats accumulate excessively to the extent of causing adverse health complications such as strokes and heart attacks.School canteen menus are currently filled with less nutritious items. The favorite among the students are mashed potatoes that are salted and heavily buttered, and French fries that are prepared by dipping them in oil adding to the cholesterol levels of the already less nutritious vegetable (Dalton 63). Though public schools do not force the students to go for the high cholesterol food, they have shown lenience towards canteen owners who continue to prepare high cholesterol level potato products, and this amounts to irresponsibility. Statistics indicate that there is an alarming increase of the problem of childhood obesity in the United States of America. More than 30% of adolescents are reportedly obese partly because of poor diet and lack of exercise. The annual cost to society of dealing with the problem of obesity is in excess of $100 billion (Jordan 31).Concisely, to deal with the problem of obesity, school heads should be at the forefront to ensure there is limited serving of French fries and fried potatoes at their school canteens (Brownell and Katherine 311). In addition, they should encourage the canteen owners to prepare potatoes by baking and roasting them. This way, the end product has less cholesterol level and more potassium, vitamin C, fiber among other nutrients. Lastly, there is a need to include more vegetables in the canteen menu in place of high cholesterol foods such as fried potatoes and French fries.

Sunday, May 17, 2020

Definition and Examples of Foreigner Talk

The term foreigner talk refers to a simplified version of a language thats sometimes used by native speakers when addressing non-native speakers. Foreigner talk is closer to baby talk than to pidgin, says Eric Reinders. Pidgins, creoles, baby talk, and foreigner talk are quite distinct as spoken but nonetheless tend to be perceived as similar by those adult native speakers who are not fluent in pidgin (Borrowed Gods and Foreign Bodies, 2004).As discussed by Rod Ellis below, two broad types of foreigner talk are commonly recognized--ungrammatical and grammatical.The term foreigner talk was coined in 1971 by Stanford University professor Charles A. Ferguson, one of the founders of sociolinguistics. Quotes About Foreigner Talk Hans Henrich Hock and Brian D. Joseph: We know that in addition to increase in volume, decrease in speed, and a chunky, word-by-word delivery, Foreigner Talk exhibits a number of peculiarities in its lexicon, syntax, and morphology, most of them consisting in attrition and simplification.In the lexicon, we find most noticeably an attrition in terms of the omission of function words such as a, the, to, and. There is also a tendency to use onomatopoetic expressions such as (airplanes--) zoom-zoom-zoom, colloquial expressions such as big bucks, and words that sound vaguely international such as kapeesh.In the morphology, we find a tendency to simplify by omitting inflections. As a consequence, where ordinary English distinguishes I vs. me, Foreigner Talk tends to use only me. Rod Ellis: Two types of foreigner talk can be identified--ungrammatical and grammatical. . . .Ungrammatical foreigner talk is socially marked. It often implies a lack of respect on the part of the native speaker and can be resented by learners. Ungrammatical foreigner talk is characterized by the deletion of certain grammatical features such as copula be, modal verbs (for example, can and must) and articles, the use of the base form of the verb in place of the past tense form, and the use of special constructions such as no verb. . . . There is no convincing evidence that learners errors derive from the language they are exposed to.Grammatical foreigner talk is the norm. Various types of modification of baseline talk (i.e. the kind of talk native speakers address to other native speakers) can be identified. First, grammatical foreigner talk is delivered at a slower pace. Second, the input is simplified. . . . Third, grammatical foreigner talk is sometimes regularized. . . . An examp le . . . is the use of a full rather than a contracted form (will not forget instead of wont forget). Fourth, foreigner talk sometimes consists of elaborated language use. This involves the lengthening of phrases and sentences in order to make the meaning clearer. Mark Sebba: Even if conventionalized foreigner talk is not involved in all cases of pidgin formation, it seems to involve principles of simplification which probably play a role in any interactive situation where the parties have to make themselves understood to each other in the absence of a common language. Andrew Sachs and John Cleese, Fawlty Towers: Manuel:  Ah, your horse. It win! It win!Basil Fawlty:  [wanting him to keep quiet about his gambling venture] Shh, shh, shh, Manuel. You  - know - nothing.Manuel:  You always say, Mr. Fawlty, but I learn.Basil Fawlty:  What?Manuel:  I learn. I learn.Basil Fawlty:  No, no, no, no, no.Manuel:  I get better.Basil Fawlty:  No no. No no, you dont understand.Manuel:  I do.Basil Fawlty:  No, you dont.Manuel:  Hey, I do understand that!

Wednesday, May 6, 2020

Types Of Security Breaches And Issues - 2328 Words

5.0 Types of Security Breaches and Issues Though there are several advantages in mobile cloud ecosystem, there are some issues and challenges in mobile cloud computing. Some of the major issues in security are A. Data Ownership Cloud computing provides the facility to store the personal data and purchased digital media such as e-books, video and audio files remotely. For a user, there is a chance of risk to lose the access to the purchased media data. To avoid these types of risks, the user should be aware of the different rights regarding the purchased media. MCC utilizes the context information such as locations and capabilities of devices and user profiles, which can be used by the mobile cloud server to locally optimize the access management. B. Privacy Privacy is one of the biggest challenges in the mobile cloud computing environment. Some applications which hire cloud computing store user’s data remotely. Third party companies may sell this important information to some government agencies without the permission of the user. For example: Mobile devices use location based services which help their friends and other persons to get the updates about the location of the user [6]. C. Data Security and other Security Issues Mobile devices are famous for malicious code. There are many chances to lose or steal the data because mobile devices are mostly unprotected. An unauthorized person can easily access the information stored on the mobile devices. The top mobileShow MoreRelatedFictitious Statistical Analysis Of Cloud Computing Essay1242 Words   |  5 PagesThis paper will present a fictitious statistical analysis of cloud computing, and the number of security issues encountered by a variety of organization types. The fictitious organizations were surveyed to collect data on the number of software and hardware applications outsourced to the cloud, and the number of security issues encountered. 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Case Study and Lecture Notes for Intended Market Entry to Singapore

Question: Discuss about the Case Study for Intended Market Entry to Singapore. Answer: Introduction This paper shall focus on product or service launch decisions. This paper shall particularly focus on determining segmentation, targeting and marketing mix strategy for introducing Ola Cabs in Singapore. Purpose The purpose of this report is to develop strategy for launching product or service in a foreign country market. International marketing strategy is critical as it would help the company in competing in the regional as well as global arena. The paper aims to investigate the optimal product strategy. It shall also describe the variables that would affect the timing and sequence of entry in the market. Limitations A few limitations were faced while preparing this report. It has a limited scope. It provides suggestions, not solutions. It uses a fragmented approach. The suggestions can be resistant to marketing managers. It was lengthy and time-consuming to research data and present it in a succinct form. The report could have been made better by conducting an in-depth analysis for stating the competitive analysis. Scope The scope of this paper is to research the market segment and transform market challenges into new opportunities. The report shall also provide guidelines for international marketing managers looking to launch products or services in the global market. This paper shall assist the management practitioners to be counterproductive in product launch decision making. Background As discussed in the previous report, Ola Cabs needs to be launched in Singapore for meeting the demands or shortage faced in the economy. Ola Cabs or Ola was founded in the year 2010 in Mumbai, India. With the initial success in Mumbai and the national roll out, Ola is ready for global expansion. Ola offers a wide array of cab services ranging from economical to luxurious commutation based on booking through a mobile app. Ola provides benefits to the commuters as it is hassle-free travelling, cash and cashless payment options. Singapore has experienced a shift in trend towards convenient commutation with the increased smartphone usage. Singapore is chosen after conducting a thorough review and concluding that the country faces taxi-shortage. Environmental Analysis According to the previous report, politically, taxi-booking apps experience tighter control and stringent regulations. The LTA planned to regulate third-party taxi booking apps for only using licensed vehicles and drivers. The policies further state that the companies without a registration certificate are liable to pay a penalty of S$10,000. Alternatively, the person may face imprisonment of up to six months, or both (Tegos 2015). Economically, the country has a low unemployment rate, growing GDP and strong development. The Singapore government has avoided setting a minimum-wage system. Singapore enjoys the lower unemployment rate of 1.9% in comparison with other developed countries (Feng 2015). Socio-culturally, the commuters are favouring the third-party taxi booking apps. Other features such as safety, reduced hassles, easy payment options and reduced waiting time adds to positive social trends. The trends and preference in public transportation are increasing rapidly. Technologically, the digital payment gateways, GPS-enabled locations help the commuters and drivers to opt for third-party taxi booking apps. The smartphones are GPS-enabled allowing the users to request and book a taxi. Technology transforms the taxi industry as the mobile apps are beneficial for both the taxi drivers and commuters. Legally, Third-Party Taxi Booking Service Providers Act 2015 plays a critical role as it pressurizes the taxi associations and drivers. The drivers are penalized with money or imprisonment if they violate Environmental Protection and Management (Vehicular Emissions) Regulations. The third-party taxi providers offer both taxi and non-taxi booking services that make it compulsory for them to register under the Act. Naturally, the government aims to maintain air quality standards in Singapore as the climate change is making the society vulnerable. The National Environment Agency makes efforts to create awareness among the public. The climate change in Singapore can cause sea-level rise, periods of drought and flash floods, risk the biodiversity and greenery, increase endemic diseases, and vulnerable affect food security. Target Market and Competitive Analysis Target Market Analysis The market can be segmented as follows: Demographic Segmentation- The market can be segmented into different age groups such as 16-21, 22-35, 36-50 and 50 and above. The Singaporean market can be segmented into low-level, middle and upper-level income. The third-party taxi booking apps can be segmented for both men and women as gender segmentation. Lastly, the market can be segmented for people qualified high school, graduate, post-graduate and doctorate (Wong, Szeto Wong 2014, pp. 73-81). Geographical Segmentation- Singapore is a developed country; the geographic regions shall be divided into semi-urban and urban regions. The geographical locations can also be divided as densely populated regions such as corporate areas, airport, or residential areas (Wedel and Kamakura 2012, p 4). Behavioural Segmentation- The behavioural segmentation can be defined on the basis of benefits sought, usage rate, and readiness to avail service, brand loyalty and occasions to purchase. The taxi services can be availed regularly, and the benefits sought may be in relation to payments, convenience and reduced waiting time (Aarhaug Skollerud 2014, p 279). Psychographic Segmentation- The psychographic segmentation can be measured on the basis of lifestyle, values, opinions and attitudes. Ola Cabs services can also be treated as a symbol of status- lower class, middle class and upper class. The attitudes of the people can be equated to that of choosing comfort and luxury (Hakam, Wee Yang 2015, p 145). Based on the above criteria, the differentiated targeting strategy can be pursued. A combination of various market variables can be chosen to target a relevant target segment. Demographically, the target market can be chosen for the people belonging to the age group 22-35. The people belonging to this age group are usually office goers. Mainly, women are targeted for introducing service in Singapore. The middle level income are targeted a Singapore has large population of middle class. The middle class is also ASEANs biggest economy (Ting 2016, para 8). The education level is selected as at least a high school graduate. Ola Cabs is an online booking app that requires basic knowledge for running and operating the mobile application. Geographically, the target regions are selected as the densely populated areas. The busiest areas in Singapore such as corporate areas, residential and airport shall be targeted. The dense population is present in these areas due to which there is high demand in the urban regions (Wedel Kamakura 2012, p 4). Based on behavioural segmentation, the target market is chosen for the people who are looking forward to seek benefits from the third-party taxi booking apps. Not only shall the service be beneficial to customers, but also the taxi drivers. The commuters shall enjoy convenient travelling and hassle-free payments, the drivers shall enjoy a larger pool of customers. The Singaporeans are facing shortage of cabs, and the problem of commutation can be solved with more number of taxis available in the peak hours or heavy downpour (Reed 2015, para 4). Based on psychographic segmentation, the lifestyle of the consumers can be defined. The people availing third party taxi booking apps are the people living a convenient or luxurious lifestyle. It is inferred that online cab booking services are for the people who do not wish to struggle for regular commutation (Cross, Belich Rudelius 2014, pp. 531-536). Since more than two distinct market segments, differentiated marketing can be followed in which attempts shall be made to appeal multiple market segments. Differentiated marketing strategy shall be used as the market conditions are same for every taxi company. There is a need to design products with special characteristics for achieving competitive advantage within the market. Ola Cabs can create different marketing campaigns targeting the above mentioned market segments. The marketing campaign can be designed for the benefits sought, convenient lifestyle, reduced waiting time for office goers and safety for women. The demand for taxis is mainly arising from the above mentioned segments (Toften Hammervoll 2013, pp. 272-285). Every taxi service aims to provide reliable, safe and timely commutation. The positioning statement for Ola can be to provide economical, safe and quick transportation for providing comfort to the commuters (Parkinson, Baker Moller 2016, p 237). Figure 1: Positioning Map Source: Created by Author Competitive Analysis Ola faces competition from both direct and indirect competition. The direct competitors are the most popular taxi services in Singapore are Uber and GrabTaxi (Wei 2015, para 1). The indirect competitors are the other transportation networks such as buses, private cars, conventional taxis and trains. About Uber and GrabTaxi The first Asian country to welcome Uber was Singapore. Additionally, Singapore is the first place to experiment with cash payments (Newsroom.uber.com 2016, para 1). Also, it allows payment via credit card. Uber launches new features according to the changing demand trends. The company engages with driver-partners for understanding the consumers and improving services (Newsroom.uber.com 2016, para 6). GrabTaxi or Grab is one of the most popular cab services in Singapore. Grab offers cashless payment offers making travelling easier. Grab is continually optimizing its features and putting it to the best use of users. Grab provides efficient customer service assuring speed, safety and certainty (Tung 2015, para 5). It also provides limousine vehicles for targeting luxurious customer base (Auyong 2014, para 9). Product Features Uber drivers use GPS that is considered better than the Singaporeans (Reed 2015, para 6). The cab is easy to get at busy and peak time and during rains in comparison with other cab services (Reed 2015, para 8). Uber offers a range of cars with different prices from low cost to premium such as UberX, UberXL, UberEXEC, EXECLARGE, and UberTaxi (Uber.com 2016, para 2). GrabTaxi offers a Flash feature which breaks the boundaries between private cars and taxis. The feature helps in getting a ride quicker thereby opening up a large pool of drivers. It offers an intense competition to the private cars and taxis (Waal-Montgomery 2015, para 1). Various car options are provided for economical and luxurious travelling such as Economy, Premium, 6-seater Economy, 6-seater Premium and 13-seater cars (Grab.com 2016). Price There is a pricing war between GrabCar and UberBLACK as both the cars cover limousine fleets. In Singapore, the charges for S$38 flat rate for trips with a distance below 4kms and the price above S$50 is treated as flat (Hong 2014, para 24). However, UberBLACK charges a minimum fare of S$12 and the price increases according to distance and surge pricing (Hong 2014, para 24). Going by the consumers behaviour, GrabCar appears to be cheaper in longer journeys and off-peak hours. However, Uber claims that it is cheaper than its competitors considering the distance covered (Hong 2014). Promotion Both Uber and GrabTaxi use social media and direct mails to promote and advertise their brands. Both use different promotional offers for free rides and discounts to attract the customers. The coupon codes are available at multiple websites that helps in attracting a large consumer segment (Twitter.com 2016). Porters Five Forces Model For understanding the growth and attractiveness in the transport industry, the Porters five forces analysis can be considered at the macro-level. Five Forces Analysis High/ Low/ Moderate Analysis Threat of New Entrants Moderate The capital required for starting up the business is low. For booking an online taxi service, the customers do not require any membership. The app can be used for free due to which switching cost for customers is low. The low switching cost for consumers make it easy for the new entrants to enter the market. However, the government regulations act as barrier in the industry. Also, it is difficult to find experienced and skilled drivers (Beiker 2015, pp. 139-151). Threat of Substitutes High The increasing petrol prices may influence the commuters to travel through other cheaper transportation such as trains and buses. Other than public transportation, the private cars or car-sharing companies are a threat for taxi services. The traditional taxi services other than the third-party booking apps are also a threat. The cheap price and easy availability of other transportation modes could be risky for Ola (Cohen Kietzmann 2014, pp. 279-296). Bargaining Power of Buyers Low The switching cost of customer is low as there are other modes of transport available. The business model and operations set new expectations for the customers. With greater access to substitute products and convenience, it is easier for the customers to switch to other companies. As the prices are fixed, the buyers do not hold much power in bargaining. The customers are likely to be price sensitive due to which they would choose whatever falls cheaper or convenient to them (Magretta 2012, p 42). Bargaining Power of Suppliers High The main suppliers of Ola are car dealers, fuel and skilled drivers. Ola does not own any vehicles. The business model is dependent on the partners as they would outsource labour and assets to individuals who are willing to use their web application. Car dealers have low bargaining power as there is a large pool of dealers available offering high end model at low prices. The fuel suppliers have moderate bargaining power as prices are regulated by the government (Haufler 2013, p 7). Intensity of Rivalry High GrabTaxi and Uber have established a high market share in the Singaporean market. Currently, price is not a differentiating factor in competition as the people are more inclined towards timely service, comfort and luxury. With the low entry and exit costs, the companies do not have to own the fleet of cars. Other indirect competitors are the substitute rivalries such as buses, trains and traditional taxis (Harding, Kandlikar Gulati 2016, pp. 15-25). Target Market Entry Strategy The products and services of Ola in Singapore shall not be different from that of India. Singapore is economically stable that makes it easier for the organizations to enter. As both the countries are Asian, the cultural elements are similar. Scale Ola can make strategic commitments that would have a long-term impact and presence in the market. The strategy for large scale shall be adopted. Significant amount of resources shall be required for finance, personnel and marketing. It would be easier to attract customers with large scale entry as marketing would enable a wide reach. It would also challenge the existing or potential rivalries from entering into the market. The entry mode shall change the nature of competition in the market as it would enable in gaining a greater market share. A small-scale may limit the reach because of which large scale entry can be adopted (Samaha, Beck Palmatier 2014, pp. 78-98). Mode Licensing can be followed as an arrangement between Ola and Singaporean government to run its operations (Laufs Schwens 2014, p 1110). Ola requires a huge number of cars requiring significant investment. It is a flexible work agreement that can be turned in favour of both Ola and the car companies. This strategy can help in obtaining extra income and reaching new markets that would not be possible using other modes. The investment in this strategy is low and Ola can quickly expand without much risk or investment. Ola has limited operations in its home country, therefore licensing is highly attractive option as it is new in international business. The political risk shall also be minimized as the license would be locally owned. Valuable spin off is also possible as there is no danger of nationalisation. The patents are protected and local supplier can secure government contracts (Turnbull Valla 2013, p 293). Timing Ola shall be a late entrant in the Singaporean market as other cab services such as GrabTaxi and Uber exist. Being a subsequent entrant, Ola shall enter with improved products and services. A larger market share can be captured by rectifying the mistakes committed by the earlier entrants. Ola shall require adequate resources and superior marketing techniques for competing. The Research and Development cost shall be low as the operations are already running in India. The company shall focus on making superior product packages and dominate packages. There is less risk involved with a greater chance of return on investment. The unoccupied niche can be captured by Ola. The concept of third party booking apps is known to people; therefore less cost shall be involved in educating (Szulanski, Ringov Jensen 2016, pp. 304-322). The sprinkler strategy or sprinkler diffusion strategy can be used for successful implementation as a high standard of marketing strategies has to be used. This strategy shall help in simultaneous marketing activities targeting different market segments. The strategy shall make full use of competitive advantage and rapid development. Uber and GrabTaxi have acquired a high position in Singapore for which Ola needs to conduct extensive marketing activities (Bhalla 2013, pp. 138-165). Recommendations Product Strategy In India, Ola provides a wide range of product packages for different customer segments. Based on the target market for Singapore, Ola can offer different cars such as Ola Micro, Ola Mini and Ola Prime (Olacabs Technologies 2016). The car would be suitable for one person, two people or more than two people. The product mix strategy can be divided into three levels that would help the product in defining in a better manner. The three levels are: Core product, actual product and augmented product (Oliver 2014, p 41). The core product is related to the benefits and usage. Ola cabs shall resolve the issue of shortage of cabs in Singapore. The benefits offered by the taxi service such as easy payment, reduced waiting time and hassle-free commutation that are sufficient reasons for the Singaporeans to purchase the product (Reed 2015, para 4). The actual product is represented by the quality, branding and style of the products that helps in differentiating it from other competitive brands. Ola can differentiate by adding Ridesharing feature in its mobile app in Singapore. The consumers would be attracted towards the brand as it would prove economical to them (Mohammed 2015, para 10). Additionally, Ola does not provide environmental-friendly cars in India. In Singapore, it could consider running electric cars for reducing cost of fuel and maintenance. All the Ola cars can be painted in white and green as they are in India as it would give a brand identity in presence of hundred other cars (Olacabs.com 2016). The augmented product can be determined by the services offered and customer care. Ola can provide night services for the convenience of customers. The product packages can also exclusively offer airport pick-up and drop that would be beneficial for the customers who do not own a car or are visiting the country for a specific purpose. The customer care services shall be beneficial to the customers for handling their grievances or any other assistance (Oliver 2014, p 41). Pricing Strategy The pricing strategy for Ola can be defined using a combination of pricing structures. The pricing strategies are similar for the entire taxi industry. The services can be defined as three-part structures, base-fare, price per kilometre and price per minute. Alternatively, the pricing can also be defined as a fixed price for any trip within a particular area, price linear to mileage, differential pricing at different times of the day (Zeng Oren 2014, p 1135). The different cars offered by Ola carry different prices. The pricing can be varied ranging from economical to premium based on the cars hired by the commuters. The Micro shall be priced the least, Mini shall charge slightly higher prices but less than Prime, and Prime can charge premium prices. The availability and advantages offered shall vary depending on the prices offered by the cars (Zhang Ukkusuri 2016). The prices can be charged as base fare and additional charges based on distance or time travelled. For longer distances, Ola can charge based on distance covered while for shorter distance, prices can be charged per minute travelled by the commuter. Additionally, Ola can charge higher prices at peak hours as there is high demand of cabs while people are going or leaving from their offices. During heavy rainfall or circumstances where the cabs would be high in demand, surge pricing can be applied where the services can be availed by the people not looking to compromise on convenient travelling (Zhang Ukkusuri 2016). Place or Distribution Strategy Place or location plays a critical role in the taxi business. Ola must focus on busy streets such as corporate areas where there is heavy rush of people. Also, the taxis shall be lined up near airports and railway stations so that when a customer wishes to book a cab, Ola can be available at the quickest. If Ola does not make its presence visible at the busiest locations, the competitors such as Uber and GrabTaxi would be preferred by the travellers thereby losing market share. Ola must run its cabs across the city and halt at places where there is a high chance of people looking to book cabs (Wright Nelson 2014, pp. 147-161). Not only the busiest locations but the residential areas where women or kids have to commute and are looking for convenient travelling must be strategized by Ola. The niche market segments shall be covered by Ola as women have to regularly travel to supermarkets and carry the heavy packets home. Ola must be lined up near supermarkets so that the taxi services are instantly available for the ladies. Ola would only be available through digital channel and not the local hiring as it would not solve the problem of shortage for targeted market segment. Additionally, Ola can offer outstation services by taking its customers across town that is a unique strategy and different from its competitors (Rayle et al. 2016, p 169). Promotion Strategy A campaign can be designed with the slogan Taxi- Anytime! Anywhere! A combination of various media or channels can be applied for promoting Ola. The different elements such as advertising, sales promotion, sponsorship and direct marketing shall be beneficial in marketing Ola. Advertisement would be paid attracting a large mass of people through television, radio or newspapers. Other forms of advertisements such as web pages, brochures, billboards and direct mail can also be used. Press releases can be used to create positive publicity and influencing media outlets. Sponsoring major events shall help in attracting attention and increasing brand visibility (Shimp Shimp 2012). Another strategy is using direct marketing tools in which the targeted customers shall be influenced using telemarketing, emails, and customized letters and text messages. Ola can educate its customers about its various benefits and uses targeting women and the specified target group. Using sales promotion, Ola can offer free rides to the new users. Ola can encourage its customers to refer the service to their friends for which a code shall be provided. When the new users enter that code, they can be offered discounts or free rides. Contests can be conducted by Ola where the winners shall be given rewarded with special discount coupons. Additionally, the customers may also be upgraded with rides in times of non-peak hours where the premium cabs are available in the nearby areas of the users. For example, if the customer books an Ola Micro, he may be upgraded to Ola Mini or Ola Prime and would be charged for Ola Micro. This shall motivate the consumers in making repeated purchase (Aro kiasamy 2012, p 1-11). People Strategy People are the most important element as they enhance experience of the consumers. Ola must hire the right staff and train them efficiently. The people at Ola must be focused at five areas- Reliability, Assurance, Tangibles, Empathy and Responsiveness. These elements play a critical role in customer satisfaction. The customer service representatives must be hired who are hold good communication skills. Additionally, the drivers hired to drive the Ola cabs must be experienced. They must be trained for being hospitable to the commuters. Personality development training must be given to the staffs so that the customers would be assured of high quality services. The customers make perceptions and judgments based on the interaction with the representatives of an organization (Huang Ford 2012, p 359). The Millennial heavily focus on efficient customer service. The drivers must be provided with training regarding usage of GPS, learning about routes in Singapore, confirming or rejecting a ride, knowledge of the famous tourist spots and overall in-depth knowledge. People act as the interface between the company and the customers. Induction shall help in introducing the organizational culture to the staffs. Training must be provided both on-the-job and off-the-job. The commuters may initiate a conversation with the cab drivers to know about the locality for which the driver must be knowledgeable and answer to customer queries. Customer interaction and service would add value and satisfy maximum consumers (Huang Ford 2012, p 359). Process Strategy Process is a critical element in which value is delivered. A number of processes can be adapted by Ola for adapting to the needs of its customers. The processes include both direct and indirect activities. The direct activities shall add value at customer interface through the services. The indirect activities are supported at the back office before, during and after the services are availed. When a customer books a cab, the server at the back office connects with the driver available at the nearby location. The details and pick up location are shared with the driver according to which he would reach the location and pick up customer (Taxi Singapore 2016). After entering destination, the driver shall travel to the destination. The customer shall select the payment mode through cash, wallet or card. The money is automatically paid in case of wallet and card. In case of cash payment, the amount is collected by the driver. The back-office shall then provide the drivers commission. The c ustomer can be given an option of feedback and rating at the end of his ride. The process must be efficient as it is the organizations main offering (Taxi Singapore 2016). The entire process shall be run through internet and online booking. The benefits of cost-saving and time- reduction can be availed. The entire system shall assist Ola in delivering the service. The customer and driver shall also be given each others contact number for communicating as required. The driver would assure in making the customer reach his destination point safely (Taxi Singapore 2016). Physical Evidence Strategy A few tools of the physical evidence in the marketing mix can be described using ambience, perceptions and the other factors that can be witnessed. The physical evidence can be analyzed by the place where service is being delivered. The cab arrival at the location would act as physical evidence. A few other tools that would change consumer perception are the condition of taxi. The taxis must be modern, air-conditioned and should have comfortable seats. These factors would affect the consumer perception just by looking at it or while experiencing it. After the ride is completed, the receipt would be flashed on the consumers smartphone. Additionally, an email can be sent for the records of consumer (Lovelock 2014). Conclusion It is concluded that Ola has a great opportunity in the Singapore market. The taxi industry is expected to rise more in Singapore. The above report focuses on product or service launch decisions. The differentiated targeting strategy can be followed. A combination of various market segments can be chosen to form one. Mainly, women are targeted for introducing service in Singapore. The busiest areas in Singapore such as corporate areas, residential and airport shall be targeted. The commuters shall enjoy convenient travelling and hassle-free payments, the drivers shall enjoy a larger pool of customers. Ola faces intense competition from the most popular taxi services in Singapore are Uber and GrabTaxi. Ola can make strategic commitments that would have a long-term impact and presence in the market. Licensing can be followed as an arrangement between Ola and Singaporean government to run its operations. Based on the target market for Singapore, Ola can offer different cars such as Ola Micro, Ola Mini, and Ola Prime. The pricing can be varied ranging from economical to premium based on the cars hired by the commuters. Ola must focus on busy streets such as corporate areas where there is heavy rush of people. Sponsoring major events shall help in attracting attention and increasing brand visibility. Induction shall help in introducing the organizational culture to the staffs. The taxis must be modern, air-conditioned and should have comfortable seats. 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Sunday, April 19, 2020

Memory Is a Three Part System free essay sample

I cannot recall things happening during one of the more serious episodes, so I feel this could be classified as a memory loss and an inability to learn. These episodes usually last about 5-60 minutes, but can last days in some cases. This episodic of migraine is so rare, there has been less research done specifically on them Reflecting on previous critical thinking experiences, which allow you to improve upon past experiences. 2. By learned processes, skills, and experiences depending on the reminder, only some of the total memory can be reactivated (http://cognipro. com/critical-thinking/how-does-information-stored-in-your-long-term-memory-affect-your-critical-thinking-skills) Through our short term memory we rehearse enough times the memory is able to be remembered and stored into our long term memory. In long term memory we are talking about the continuous storing of information. Our long term memory has unlimited amount of space to store a lot of information. All of our long term memory is placed somewhere outside of our knowledge of it being there. We will write a custom essay sample on Memory Is a Three Part System or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Yet when we require certain information we have our working memory retrieves most of the information. Some information is easy to remember while some memories are harder to locate or remember.

Sunday, March 15, 2020

Eco-tourism Essay Essays

Eco-tourism Essay Essays Eco-tourism Essay Essay Eco-tourism Essay Essay Essay Topic: The Beast in the Jungle Ecotourism is defined as responsible travel to natural countries that protect the environment and better the public assistance of local people ( International Ecotourism Society ( TIES ) . 2005 ) . It besides follow certain rules such as minimize impact. construct environmental and cultural regard. supply fiscal benefits to local people. Global ecotourism began in 1990. and has been turning 20-34 % per twelvemonth. particularly in 2004. ecotourism was turning globally 3 times faster than the touristry industry as a whole ; with uninterrupted growing. and ecotourism will busy 25 % of the universe travel market within six old ages. Ecotourism has advantages and disadvantages. It can lend to a country’s economic development and besides profit local people. For the hapless states. touristry is the 2nd most of import beginning of foreign exchange. after oil. It besides can convey occupation chances and increase local people’s income. However. the disa dvantage can non be neglected. Ecotourism can bring forth pollution and damage the environment. Harmonizing to TIES ( 2005 ) . there are 109 states with coral reefs. 90 of them are being damaged by sail ship and sewerage. It besides estimated that the sail ship produce more than 70. 000 dozenss of waste each twelvemonth. The daze to local civilization is besides a large job. Recently. the advantages of ecotourism are still being debated. This study is concerned with the advantages and disadvantages of ecotourism. Though the disadvantages of ecotourism caused large jobs but advantages of ecotourism far outweigh its drawbacks. 1. Definition of ecotourism. Ecotourism involves responsible going to fragile. pristine and largely protected countries. This takes topographic point for different intents. from educating the traveller. furthering regard for different civilizations to straight profiting the economic and political authorization of local communities. Ideally. ecotourism incorporates the undermentioned standards ; advance biological and cultural diverseness. touring good natural home grounds. and the chief attractive forces being local civilization. vegetations and zoologies. In short. ecotourism operations are defined by their committedness to the environment. instruction. nature and civilization. The chief aims of ecotourism are supplying nature-based. environmental instruction experiences for visitants and pull offing this in a sustainable mode. Ecotourism offers a great chance for educational every bit good as personal growing as values of grasp and attitude alterations are instilled in participants which would take to importan t engagement in environmental and societal issues in the hereafter. Basically. the dimension of ecotourism as an educational experience creates a new window for sing the whole universe and one’s ego. It offers an chance to demo the growing and development of assorted larning experiences while at the same clip researching another state or civilization and traveling beyond one’s preconceived restrictions. Nature based touristry includes a scope of touristry experiences that entail adventure touristry. cultural and rural touristry. In add-on. activities such as rafting and aqualung diving are signifiers of nature based ecotourism. On the other manus. sustainable ecotourism aims to turn to on the demands of visited environments to prolong them. The chief focal points include prolonging the natural environment itself and lending to assist local communities understand the importance and value of their next environment. Sustainability is drawn from the construct of sustainable development which is development that focuses on run intoing the demands of he present coevals without impeding the ability of the future coevalss from run intoing their ain demands. The basic standards for sustainable ecotourism include ; the sustainable usage of ecological resources. increased environmental and cultural consciousness. preservation ethos. support of local economic systems through increased gross fro m visitants and the usage of local supplies and services. It is of import to observe that for ecotourism to be realized the above constituents need to be integrated on a wholesome bundle. Eco touristry entails the incorporation of nature as the chief research lab for informal acquisition through which attitudes and values on preservation are appreciated and instilled. For these natural resources to be available for the unforeseeable hereafter. sustainability has to come into drama. Several differences between ecotourism and other signifiers of touristry can be outlined. To get down with. the cardinal difference bing is that ecotourism involves larning about the environment whereas other signifiers of touristry such as escapade touristry merely focal point on personal achievements of successfully run intoing the challenge of the natural environment. By and large. the touristry industry focuses on market demand by trying to further. maintain and spread out the market universe which largely draws it off from concentrating on keeping the merchandise or experience. The add-on of installations and substructures to provide for the demand consequence in the devastation of pri stine environment and the autochthonal experience which ecotourism efforts to change by reversal by cut downing these impacts of touristry. Ecotourism maintains a supply oriented direction position with primary considerations being the nature and resiliency of the resource. cultural or local community penchants and interpretative preservation plans. Tourism on the other manus. focal points on single experiences that may overlook the relevancy of in-depth acquisition of the natural environment and autochthonal cognition indispensable for altering people’s attitudes and perceptual experiences. Nature based touristry is seen as a subcomponent of alternate touristry and ecotourism is highlighted as being portion of both alternate and natural based touristry. This is because nature plays a large function in both. In add-on. the interaction between natural environment and escapade travel are constituents of adventure touristry. This points to gamble travel with certain hazardous elements which when lowered go logical extensions of ecotourism. Time. a really cardinal trade good would besides be used to distinguish other signifiers of touristry from eco touristry. The clip taken to interact with nature and local communities in ecotourism is significant due to the clip taken to appreciate what the environment provides. Fundss accr uing from touristry activities are non perfectly used to better the supports of local populations. they may non dribble down to these communities when allocated on a national graduated table. Alternatively they form a per centum of the Gross Domestic Product of most economic systems. On the other manus. financess collected from ecotourism establishments are diverted to activities aimed at bettering the lives of local communities. This is because these populations play a critical function in guaranting the sustainability of the environment through proper direction and protection to control overuse. The subsequent impact of human activities on the environment is yet another difference between ecotourism and other signifiers of touristry. The fact that ecotourism addresses the values and perceptual experiences of persons which impact to a greater extent the grasp of the environment thereby cut downing the magnitudes of development of these resources is a premier definition of ecotourism different from touristry in general. Behaviors such as the proper disposal of waste in campgrounds or tourer environments are emphasized in ecotourism as compared to other signifiers of touristry which overlook the importance of such actions. Ecotourism emphasizes on interaction base d on the propinquity to the natural home ground. for illustration. watching mahimahis in their natural home ground. the ocean. while mainstream touristry does non stress on the natural environment such as watching mahimahis in an fish tank. The degrees of interactions described by Fridell ( 2003 ) are different in the two constructs. Ecotourism based activities involve a close interaction with the environment with actions such as species individuality and autochthonal cognition on certain phenomena. The degree of interaction related with touristry on the other manus is perceived to be shallow as small is learnt from the environment. In some countries. jaunts are conducted utilizing vehicles doing it hard for tourers to interact closely with the environment. Despite the aforesaid differences. similarities besides exist between ecotourism and other signifiers of touristry like sustainable touristry. adventure touristry amongst others. First of all. both recognize the environment as the chief functional unit. Activities developed from both are environmentally related as it forms the chief characteristic. Scuba plunging. nature sing. take parting in eco-challenge activities are merely but a few of the activities environmentally based. Second. as expressed by Anderson A ; Beasley. the human being is the chief driver of both constructs. These constructs are developed and actualized by worlds who besides contribute to their uninterrupted application. This is due to the fact that the h uman individual recognizes the next environment about him as it is of import for his endurance. The environment is the manufacturer of goods and services for human ingestion. and every bit acts as an learner of waste produced from human activities that process concluding merchandises for his usage. Without it. worlds can non last hence the kernel to conserve and protect it. The terminal consequence of both constructs is to make avenues of exposure to chances of the environment and its subsequent preservation. The environment offers more than merely resources. It creates an aesthetic feeling every bit good as favourable ambiances for relaxation both mentally and physically. Such chances are made available through ecotourism and touristry. Both venture in to pristine environments that are either protected by authorities policies or local populations. Pristine environments are less exploited or non ventured into at all and offer a great assortment of species and ecosystems. Both touristry and ecotourism purpose towards sustainable development. There is normally a struggle between development and environmental preservation with both extremes conveying about insufficiencies in version owing to the current planetary state of affairss of negative environmental impacts and effects of the planetary small town. Ecotourism hence efforts to run into the demands of the local people while touristry focuses on a much bigger population seting the country’s citizens in position. An eco- circuit refers to a sightseeing jaunt in physical nature. An ecotourist so refers to a tourer who joins an ecotour. With the above definition. it is deserving observing that eco-tourists may neglect to understand the difference between ecotourism and mainstream touristry. This occurs in fortunes where they fail to understand the functions expected of them to separate them from other tourers. In add-on. the sites chosen for jaunt intents may find them as tourers. An eco-tourist who accesses a tourer site such as an fish tank or mausoleum located off from its original site would neglect to understand the difference between him and a tourer. In instances where tourers are given an chance to larn from the available environment with the aid of tour ushers or game Texas Rangers. they are awarded the same chance of geting cognition merely as those seeking such cognition from ecotourism countries availed to them by local community members hence the difference between them is narrowed. A instance survey on the educational experience in ecotourism in Peru. The Condor Lodge Conservatory is good discussed below. The conservatory is located in Apurimac Canyon and is settled in a natural environment. with close propinquity to the Antilla Community and surrounded by an eco-farm. Most households portion kiping infinite with the Kuyi. a type of guinea hogs. The country is besides surrounded by gold mines and has been at the head of ecotourism attempts in the part. It has besides created threading webs with local tourer bureaus. international tourers and be aftering little group visits that are aimed at making a harmonious relationship with the environment. It is farther characterized by undisturbed wilderness. wildlife diverseness. hospitable people and a dramatic position of the Andean Condor which create an exceeding educational experience. A instance survey of the Campi ya Kanzi. an ecotourism site in Kenya. This site is stretched over 400 stat mis of African wilderness. within the Kuku Group Ranch of Southern Kenya. The country is owned by Maasai herders and extends through to Mt. Kilimanjaro . This environment is good endowed with wildlife diverseness of zoology and vegetation. The spread besides contains pools. a lake and springs. The Lodge in the country has minimum impact on the environment as edifices are constructed from local stuff such as lava stones. thatch and timber obtained from a re-afforestation plan. The foundations of the Lodge was based on protecting wildlife. the wilderness and Maasai civilization every bit good as obtain fiscal support for keeping a topographic point where wildlife can boom. To sum up. Campi ya Kanzi is an ecotourism Lodge. built. owned and run by the local community for the benefit of the environment and local people. In decision. Ecotourism is an facet that incorporates touristry but is specific in nature. There are illimitable similarities that exist between ecotourism and touristry such as sustainability. nature being at the head in both and an offer to interact with the pristine natural environment. There are besides important differences that exist between them from the educational position. the natural environment to the degrees of interactions. However. the impact of both touristry and ecotourism on the environment every bit good the alterations in people’s attitudes is deserving observing. The functional duty of both eco-tourists. soft and dif ficult. and tourer dramas a cardinal function in accomplishing the ultimate ends of both constructs. 3. The Advantages of Eco-tourism Eco touristry is defined as touristry that sends people to comparatively untasted parts of the universe and that is sensitive to the impact to nature caused by worlds. Eco touristry is an effort to let touristry that does non damage nature or traditional civilization. It is an thought that has monolithic entreaty as those with money can now see topographic points in good scruples. They can see fantastic things and experience at the same clip that their money is assisting the local environment and autochthonal people. Since the 1980s the eco touristry sector has grown and grown. It is the fastest turning sector in touristry – turning at an one-year rate of between 10 % – 15 % . Tourism is one of the few sectors of the universe economic system that continues to turn despite the ups and downs in the universe economic system. It has become so of import that the IMF now includes judicial admissions approximately touristry as portion of its stipulations for imparting money to developing states. If done justly eco touristry has several advantages. It is more concerned with the environment and does promote developers to construct with more consideration for the natural environment. This means that more natural home ground is preserved and that the resources for constructing come from sustainable beginnings. This is the theory anyhow. Another advantage is that eco touristry provides an income for local dwellers in an country. The statement is that if the local people can bring forth gross from demoing tourers around a jungle. lake. savannah etc. so it is much better than killing elephants for their tusk or capturing gorillas to sell on the black market. Furthermore. demoing people a rain forest instead than logging the wood is a good via media if the wood is preserved. Peoples in the developed universe through eco touristry acquire to see topographic points of great natural significance every bit good as interact with local and autochthonal people. It is hoped that this contact will profit both parties. furthering better apprehe nsion of the issues on the land. and get the better ofing bias. 3. The Disadvantages of Eco-tourism It is felt by some conservationists that there should be some parts of the universe that are ‘off bounds’ for any tourers as any human activity will damage the eco system and interrupt the modus operandi of the animate beings. Although aqualung frogmans try to be careful. any tourist aqualung concern is traveling to hold a negative impact on delicate coral Marine environments. Although. people walking carefully through the wood might non make much injury. constructing their eco lodges does. A good illustration of this is the campaign concern in Africa. Tour landrover traveling across the Savannah panic off the animate beings that the king of beastss rely on catching. The consequence is that king of beastss can no longer run in parts of Kenya and Tanzania during the forenoon when the circuit landrovers are out. They have to wait until the hottest portion of the twenty-four hours to run. This is run outing for them and impacting king of beasts Numberss. The Masai people in Kenya have been moved out of their traditional lands because of the limit of National Parks for eco touristry. They are settled on land next to the militias. Much of the best land next to the militias has gone to non-local people and eco tourer operators. When animate beings come on to this communal land any harm caused by the animate beings is non compensated by the authorities. The consequence is that the Masai who one time co-existed with the animate beings of the Savannah now come to see them as plagues. Another issue for the Masai and other autochthonal people is that they have become ‘tourist attractions’ that are expected to present for the cameras and execute dances etc. for money. Not merely is this highly sponsoring. but it is detering the Masai and other autochthonal people from prosecuting their traditional life manners. Unwittingly the tourers are destructing the civilization that they are paying to continue. Eco-tourism seeks to travel t o the remotest topographic points. These topographic points are frequently non good policed. There is nil halting people taking money from tourers every bit good as prosecuting environmentally unfriendly activities. In the instance of Brazil. illegal logging will non halt because of eco-tourism because the logging companies make excessively much money. It seems that the cons frequently outweigh the pros of eco touristry. It might be better to take images of animate beings instead than shoot animate beings. but given the pick the animate beings would earlier non hold people around. Patroling of eco touristry is another affair. Make eco tourist outfits present what they promise? It seems whether eco touristry should be allowed should be judged case-by-case. and that the audience must include the local people. and non the IMF. Decision It sounds like the true nature lover’s dream – to see a corner of the Earth that is untouched by human custodies. It’s where you can bask pristine nature in its true. original signifier. Ecotourism is a name given to the touristry industry that desires to see pristine. fragile and undisturbed countries. This is every bit far different from mass touristry as you can acquire. Promoting ecotourism brings several possible benefits to the country being visited: Helps to supply investing financess for the saving and preservation of the ecological system. It can be a direct benefit to the development of the economic system and political systems of the environing community. Builds a sense of regard for a assortment of civilizations and for their human rights motions. Serves to educate the traveller who participates in ecotourism. It can give tourers some penetration into the impact that worlds have on the environment. and as a consequence they can develop a greater love and grasp for the beauty of the Earth and its natural home grounds. Ecotourism takes topographic point in environments where the vegetation and zoologies are still integral in their natural. original signifiers. Tourism is a quickly turning industry. and for some states. including developing states. ecotourism is a feasible income beginning. States such as Africa with huge. unfastened district. immense fields and ferocious roving rivers. are popular ecotourism finishs. Canada. being one of the world’s largest states is besides place to colonies of autochthonal peoples and holds a immense potency for ecotourism. There are many untasted beautiful ecotourism finishs in Canada. With its huge landscapes and low population denseness. abundant natural resources and a assortment of eco-activities. Canada is turning in popularity among ecotourists. Benefits for developing states to take part in ecotourism For developing states. ecotourism offers empowerment to local communities and a manner for them to contend poorness. The combination between biodiversity and autochthonal civilizations is appealing to many who want to acquire out of the large metropoliss and travel see something in nature that they have neer experienced before. During an ecotourism escapade. low impact on nature is emphasized. After all. if the ecotourism had a large impact on the pristine location. it would no longer be untasted and lose its utility as a finish. Tourism itself leaves an environmental footmark. A major portion of the instruction of tourers sing premier natural home grounds is to educate them towards environmental preservation. Therefore. mass touristry to these natural home gro unds is non permitted. History of responsible touristry and advancing sustainability utilizing touristry The term ecotourism was made popular in 1983 by a adult male named Hector Ceballos-Lascurain. Other equivalent word to the term include jungle touristry. responsible touristry and sustainable development. Hector was a environmentalist who was really influential and took portion in buttonholing for wetland preservation in relation to the flamingo. Presently there is no criterion accepted globally for modulating the ecotourism industry. Many see this as a disadvantage. because little groups claiming a large eco escapade have the possible to victimize the unwary tourer from some large payments. They sign up believing they are acquiring the escapade of a life clip but because of the deficiency of accreditation and ordinances ; they don’t end up acquiring what they signed up for. Beginnings 1. hypertext transfer protocol: //wikitravel. org/en/Ecotourism 2. hypertext transfer protocol: //www. ecotourism. org/what-is-ecotourism 3. hypertext transfer protocol: //www. ukessays. com/essays/tourism/an-essay-on-ecotourism. php 4. hypertext transfer protocol: //essaycamp. com/examples/ecotourism 5. hypertext transfer protocol: //www. worldtourismforum. org/global/pros-and-cons-of-eco-tourism/

Thursday, February 27, 2020

Management and leadership devt Essay Example | Topics and Well Written Essays - 2500 words

Management and leadership devt - Essay Example Current paper focuses on the examination of the development of leadership, as a core element of modern organizations. At the same time, reference is made to the changes in the styles of leadership, following the changes in market conditions and the organizational potentials worldwide. The relationship between management and leadership is also explored, aiming to understand the power of leader to control organizational operations. It is proved that leadership tends to change continuously; however, the level of this process is not standardized. It is assumed that the potentials of leaders to act independently in each organization can vary, under the influence of the internal organizational environment and the local market ethics. 2. Leadership – description and development The characteristics and the role of leadership in modern organizations are likely to be differentiated in accordance with the conditions of the internal and the external organizational environment. Up to a lev el, such differentiation is justified taking into consideration the fact that the needs of each organization are not identical. However, similarities exist, which allow for assumptions in regard to the performance of leadership in different organizational and market conditions. The understanding of the process of change as occurring in leadership styles requires the reference to the definition of the specific concept. The characteristics of leadership should be also analytically described in order to identify the potentials of the specific concept to be further developed. 2.1 Definition of leadership In accordance with Van Velsor et al. (2010) the traditional definition of leadership as the establishment of shared goals that followers have to support, should be alternated in order to become more effective. It is suggested that leadership is considered as ‘the process of producing direction, alignment and commitment (DAC) in collectives’ (Van Velsor et al. 2010). 2.2 Mai n characteristics of leadership The leadership, as described above, is highly differentiated by management. Because both these concepts are related to modern business activities, their relationship should be further explained making sure that the role and the potentials of each one of them will be made clear. In accordance with Ryan (2007) the role of leader refers to the establishment of the organization’s vision and mission. On the contrary, the manager has to develop the measures necessary for the realization of organization’s vision and the achievement of organization’s targets (as set by the leader). Furthermore, the leader is likely to create inspiration to the employees urging them to develop their skills (Stimson et al. 2009). The manager has to support employees in their efforts to improve their capabilities and knowledge but he is not expected to inspire the employees, mostly because his power in the organization is limited. Moreover, the leader establ ishes the organizational culture; the manager needs to act in accordance with the organizational culture and values having the power to choose among the policies used for the promotion of organizational culture through the firm’s daily activities (Derr et al. 2002). At the same time, the leader needs to promote innovation, ensuring that the competitiveness of his organization is kept at high levels (Lussier et al. 2009).

Tuesday, February 11, 2020

American history Essay Example | Topics and Well Written Essays - 750 words - 5

American history - Essay Example A good understanding of a country’s political culture can help determine the way its government is run, how governmental decisions are made, and more importantly how assets such as land are divided among citizens and put into use. In Native American societies, land was owned collectively by the tribe. An individual had the right to a particular parcel of land only as long as he could put it into proper use lest it went back to communal ownership. The issue of land ownership as a private property which could be bought or sold did not exist. It was until the European settlers brought with them the new ideas of fee simple land ownership, freehold tenure as well as property deeds. The private land ownership and the liberty to do whatever individual aspirations with one’s land were, and still are, essential to the founding values of the US. The agrarian and industrial revolutions led to the unprecedented population growth in the original states. Everyone was acutely aware of the great potential benefits that could be offered by lands. It can be coined to the colonial experience in the issues of land ordinances, they had the knowledge on what it means if an individual would be mandated to work on a piece of land (Ronald 56). The definition of property boundary line would also provide a sense of security in the land ownership, by minimizing the likelihood of boundary disputes. Moreover, it would give the government a number of well-defined plots of land for future developments. This instigated Thomas Jefferson to design a system of surveying the lands that might avoid the pitfalls of earlier methods of determining boundaries. The earlier methods did not define the mechanism by which the land would become states, or how the territories would be governed or settled first before they become states (Brückner 191). Histor ically Public Land Survey as a method has been used to survey and spatially identify land parcels before description of ultimate ownership

Friday, January 31, 2020

Development of a Home Messaging and Communication System Essay Example for Free

Development of a Home Messaging and Communication System Essay This is group coursework. Groups should have between 3 to 5 people. Do only one of the assignments described below. Read everything before you decide which to tackle. Assignment 1 Home Messaging System Many people live in a house or flat with others. People may live fairly independently with different interests and routines, or they may be more closely involved with each others’ lives. Whichever is the case, they will probably need to coordinate their activities with each other. They may benefit from ways of recording and sharing reminders about events such as appointments or significant dates. They may need ways to record and coordinate over tasks such as chores around the place. They may benefit from ways of indicating problems, requests for information or action, ways just saying â€Å"hello† and ‘greasing the wheels’ of communal living, or even ways of addressing conflicts if they occur. The messages people currently leave for each other can take many forms. They may use Post-its, whiteboards, pinboards or other surfaces that can be written on. The practices of information sharing may evolve over many years and are often designed to fit carefully into peoples’ lives. However, written messages may have disadvantages: they tend to be static and not easily updated; they also are fixed in one location, whereas people are mobile and may need access to notes and messages even when they aren’t at the location where the message was created. Coursework Instructions Research, prototype and evaluate a digital Home Messaging device or system that people in a house or flat can use to share the kinds of information they need to coordinate activities with one another and enable good, happy social relations. The details of what they can do will depend on what you find out by doing some user-research. The system you develop should have an interface within a shared space, but may also work in coordination with devices at other locations. Assignment 2 Mobile Museum or Art Gallery System Museums and art galleries make an important contribution to our cultural landscape. A visit to a museum or art gallery can happen for many reasons. People may want to learn, be reflective, to be entertained or to have a fun day out with friends and family. People may have a deep interest in what they will see there or they may just want something to do on a rainy afternoon. Image by EmilySuran (Own work) [CC-BY-SA-3.0 (http://creativecommons.org/licenses/by-sa/3.0)], via Wikimedia Commons Digital technology can provide opportunities for enhancing these experiences in a number of ways. They may offer information before a visit. During a visit users might want information or to communicate in some way. Mobile devices can be location-aware. For example, this can be done using QR codes. A QR (Quick Response) code (see image below) is a matrix barcode which can be scanned by a device fitted with a camera (such as a smart phone). A user could scan a code next to an exhibit to launch some location-based service. And after the visit there may be some follow-up activities, perhaps using information about what interested them. A QR code Coursework Instructions Research, prototype and evaluate a system that could be used by people to enhance their experiences in museums and/or art galleries in some way. The service could provide information and/or enhance shared experiences. It could help them learn or make things fun. The system could integrate with a web-based system to allow people to do things before or after a trip. Again, the details of will depend on what you find out by doing some user-research. General Instructions Whichever project you do it must involve the following major activities: 1. user-research 2. prototyping 3. evaluation 4. prototype revision In other words, follow an iterative design approach. Each step should inform the next. It should be clear how the research has informed the design, and how the evaluation has informed the revised design. As an alternative to traditional user-research methods you might like to try auto ethnography. Auto ethnography is an approach which seeks to describe and systematically analyse personal experience. If you do this you will be graded on the methods you use to acquire and analyse useful experiences and the quality of the insights that this gives you. For any activity that involves human participants you must complete a Middlesex University School of Engineering and Information Sciences Research Consent (Form C) and a Declaration Form and Ethical Approval Request (Form D). Have your consent form approved by your tutor before you start each phase of user engagement and have them sign your form D. The forms can be found in the ‘Useful Forms’ section of the Middlesex University, School of EIS Ethics Research Webpage. Assessment The work will be assessed in parts: Group Progress Review Presentation – 25% of total mark The presentation should describe the work you have done and your plans for completing the assignment. Group members will only receive a mark if they make a reasonable contribution to the presentation, with each receiving the same mark. Individual Final Report – 75% of total mark The final report should be no more than 4000 words (not including appendixes). Each group member will receive an individual mark. The report should be structured as follows (maximum marks awarded are shown in brackets as a percentage of marks awarded for the report): * Introduction (10%) * User Research (15%) * Prototype (15%) * Evaluation (15%) * Prototype revision (10%) * Discussion (10%) * Appendices containing all appropriate ethics forms1 (15%) An additional 10% will be awarded for presentation of the report. All marks will depend on the separate submission of your raw data. [ 1 ]. http://www.eis.mdx.ac.uk/research/groups/Alert/Ethics_Research/forms.html